After working with many bands such as Mary Has a Gun, Time to Fly or The Shapers as a publicist, Valentine KLIPFEL decided to create her own pop-punk and punk-rock website in January 2015. What Happened to your Band? was born. The main goal of the project was to help bands develop their visibility and notoriety through interviews and news articles.

After a few years, Valentine decided that it was time to develop the project further, which is why she launched an additional PR service for underground bands, aimed to promote your band, single, EP or album worldwide through her media partners. The PR agency was born.

Press releases are now an essential tool in successfully promoting your band and label. Unfortunately, many bands don’t know how to correctly manage press relations… or simply how to approach a media in the right way !

Coming from the DIY community and having written for other magazines for a long time, Valentine knows exactly what media like to receive or not. Using a press relations service not only allows you to optimize your results, but also to put forward a professional image.

What Happened to your Band? is currently offering various affordable PR packages for pop punk, punk rock, skate punk bands and labels.

We take care of :


Your various press releases in several languages (French, English, German…)


Your press kit in several languages (French, English, German…)


Your promotion through our international media partners (radios, webzines, magazines, playlists and many more)


Your highlight on our website and our social networks

Get in touch with us in order to define a strategy for your upcoming release!